Modular Exhibition Display
Showcase Systematic’s software
Modular, sustainable construction with integrated AV
Allude to the protective environment in which the Systematic software is used
What we did..
The aim was to provide a unique and striking exhibition stand design that allowed the focus to fall primarily on the AV presentations, key to demonstrating Systematic’s software capability.
The modular exhibition display stand architecture was based on FSC birch ply construction, enabling reconfiguration at varying heights and depths, and facilitating flat pack shipping and also assembly.
A series of column structures was to create a ‘protective’ interior space, alluding to the protective environment in which the Systematic software is used; linking product, activity and brand identity with the stand architecture.